Why is Google Going to Penalize Overly Optimized Sites? (SEO’ed Sites)
Why is Google Going to Penalize Overly Optimized Sites? Or as others might say “Why is Google going to penalize overly SEO’ed sites?” Spamming the spider bots just to get into Google, you’re out.
It’s another Google shake down… If you listened to a panel with Matt Cutts of Google, Duane Forrester Of Bing hosted by Danny Sullivan of Search Engine Land, you got a real earful just at the very end. Matt Cutts of Google’s own spam team made a huge announcement. “We plan to penalize overly optimized sites”. Totally putting website owners on notice.
Why is Google Going to Penalize Overly Optimized Sites?
It’s simple, a lot of site owners have been spamming the Google’s spiderbots just to get clicks to their site. Nothing wrong with a little extra traffic, right? The fact is, we all have to remember Google wants to send your site new traffic, but Google its users and that is a good “Google Experience” or user experience. They don’t want to send one of their users to a site and not get the what they were looking for. Just because the site had some really good onsite optimization.
What is an Overly Optimized Site?
Well Matt Cutts didn’t let this nugget out of the bag. But I can tell you from experience overly optimized sites come in many styles. Most of these sites have a lot of black hat SEO methods hidden in them. They are about to Get “Google Slammed”.
What Can Be Considered Overly Optimized?
Title Tag Spamming
Meta Description Spamming
Meta Keyword Spamming (yes Google says they don’t pay attention)
Body Content Spamming (you should keep your body content or keyword density between 3.5% to 5% keyword rich)
Not enough content (words) on your page (try to have a minimum of 351 words)
Hidden Text (yep they still try to hide the text in the same color as the background)
Hidden Text Links
Duplicate content on each page
If you think you have, you probably have…
Seriously, if you think you have overly optimized your site, you probably have. The reason I say this is because you shouldn’t really care about why Google is going to penalize you. Just create a nice and good relevant site. Make sure your content is what people are really looking for. Create your content for your users and you will be just fine.
Google does not see SEO as spam. Google, Bing and all the other search engine sites really want you to optimize your site. They want you to make your site search engine friendly so they can send you new visitors. They just want to protect me, you and everybody that uses Google.
Article: Why is Google Going to Penalize Overly Optimized Sites? (SEO’ed Sites)
Article Source: Nine Eye Interactive Media
Author: Chaz Key